Where beauty turns to gold.
Advanced color, precision cuts and Bellami extensions, by appointment in Edinburg, Texas.
5.0 86 Google reviewsThree stylist tiers. One standard. Choose De Oro, Platinum or Signature for the investment that fits you, and leave with the same Belleza De Oro glow.

Black walls, wood slats, gold dryers and crystal chandeliers. Complimentary refreshments and a dedicated salon concierge come standard.
Secure The Win Magazine
First Edition · The Texas Election Issue · Page 38
“One of the biggest misconceptions in beauty is believing every trend is meant for every person. Great hair should always be customized.”JoeJoe, owner
The feature profiles JoeJoe, a Bellami Extensions Master Certified stylist, and the salon he built around custom color, blonding, extensions and stylist education here in the Rio Grande Valley.
Read the featureStraight from the chair.
Real guests, real reveals. Filmed in the salon and shared on our Instagram.
Your reveal could be next.
@bellezadeorosalon
Drag to see the difference.
Every transformation begins with understanding your vision. Here are three, straight from our stylists.
The lookbook.
More on Instagram











Reviews
“Amazing finished cut and style, it’s a total vibe and must experience for yourself.”
“The whole staff is amazing and so welcoming. Sabrina was my stylist and she did a tremendous job!!”
“JoeJoe is the best of the best! He takes the time to understand what I want my hair to look like …”
“Josh was amazing and so kind! He got me from brown to blonde quickly and it looked exactly like the inspo.”
“Joejoe has been my beautician for 7 years. I wouldn't choose anyone else but him …”
“Amazing service my hair has never felt so gorg!! Brianna did amazing.”
“Aleyna is seriously the sweetest and is really willing to take the time to listen.”
“I asked for a balayage, haircut and blow out and it came out beautifully. Josh was beyond amazing …”
“Joseph has been doing my hair for over 12 years, and I wouldn’t trust anyone else!”
“Every minute I spend sitting in that chair is worth every single dollar.”
“He’s assembled an incredible, highly skilled team at Belleza who can handle any hair type.”
“Aleyna did my bangs today and it was the most amazing experience.”
Reserve your chair.
Pick a service, a stylist and a time. Our concierge confirms every request personally.
- 1Choose your tier and service
- 2Request a time that works for you
- 3Secure it with a card on file and a 25% deposit
- 4Get your confirmation by text
Booking runs on Square, the same secure system the salon uses today.
Ask before you book
Thinking about color correction, extensions or a keratin treatment? Tell us what you have in mind and our team will reach out to plan the right service and stylist.
- 01Tell us your hair goals
- 02Our team reaches out to talk it through
- 03Book your chair with confidence
Find us in Edinburg.
4435 S Jackson Rd, Ste CEdinburg, TX 78539
- Tue, Wed, Fri
- 10 am to 6 pm
- Thursday
- 10 am to 8 pm
- Saturday
- 9 am to 6 pm
- Sun & Mon
- Closed

Wheelchair accessible, with accessible parking near the entrance.
Good to know.
Anything else? Call or text (956) 252-6229.

